In-Moment Marketing Analysis Using a Data Lake

With the advances in technology, customer expectations have changed from receiving personalized emails and deals to much more than that. To meet such expectations data and insights are very important and with the combination of a Data Lake along with Informatica you can do in-moment marketing to attract customers with their actions on real time.

Our experts will deep dive into the implementation of an entirely cloud-based Data Lake using Informatica. Also, they will take you through some of the most common analysis methods, real-time dashboards, in-moment marketing concepts, and Data Lake architecture use cases.

Event Speakers

Naresh Jasotani
Director - Data and Analytics

Miracle Software System, Inc.

Ishmeet Bindra
Practice Manager - Data, Analytics and AI

Miracle Software Systems, Inc.

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